Medida achieved a more secure, modern, and cost-efficient cloud environment through a strategic migration from Google Cloud to AWS, transforming their CI/CD pipeline and operational practices while maintaining continuous service delivery.
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Medida is a digital and affiliate marketing service provider based in Malaga, Spain. Medida helps clients improve technology and automation through data-driven strategies. As digital natives focused on measured outcomes and analytical decision-making, the company operates at the intersection of marketing technology and performance optimization.
“Opsfleet gave us access to specialists whenever we needed them. When questions came up, they always had the right expert on hand. This saved us countless hours and helped us avoid mistakes.”
Medida, scaling its platform and customer base, faced rising monthly cloud costs and infrastructure limitations within their existing Google Cloud setup. The engineering team needed to choose between attempting a complex internal modernization effort or partnering with cloud migration specialists who could execute the transition safely while improving operational practices and cost efficiency.
“We saw our costs rising without a clear path to optimization. Modernizing internally would have taken too long, and we needed an expert partner who could help us migrate safely and improve our operational practices.” - Jonathan Gilat, Co-Founder
As a trusted DevOps and cloud architecture partner, Opsfleet provided dedicated part-time engineering capacity combined with architectural leadership and security expertise. The team designed and executed a migration plan from Google Cloud to AWS, modernizing Medida's CI/CD pipeline, implementing security best practices, and establishing AWS foundations for long-term operational resilience.
“Working with Opsfleet was incredibly smooth. The process was structured, transparent, and fast. We didn’t need heavy onboarding,they delivered value from day one.” - Jonathan Gilat, Co-Founder
Medida successfully migrated from Google Cloud to AWS with a modernized infrastructure that improved reliability, security, and team productivity.
Improved Reliability & Security The new AWS environment includes a secure multi-account organization, best-practice IAM and SSO integration, and restricted cloud access. This created a more stable production environment with clear separation between development, staging, and production.
Modernized CI/CD & Faster Delivery Opsfleet redesigned Medida's deployment workflows to support faster release cycles with fewer manual steps and reduced operational errors. What previously required risky manual intervention is now streamlined, versioned, and predictable.
Working With Opsfleet Even though most hands-on implementation was driven by a single Opsfleet engineer, Medida benefited from expertise across Opsfleet's broader team—covering cloud architecture, DevOps engineering, security, and cost analysis. This collaborative approach provided specialist knowledge whenever needed, saving time and helping avoid costly mistakes.
“The modernization work, especially around CI/CD, access control, and the new AWS foundations,has already improved the way our team works. Everything is more secure, more predictable, and easier to manage.” - Jonathan Gilat, Co-Founder
Medida’s migration project laid the foundation for a more secure, modern, and cost-efficient cloud environment. The team is now better positioned for future growth, improved release velocity, and operational resilience.
“We’re extremely happy with the progress so far. Our environment is more reliable, our CI/CD pipeline is finally where it needs to be, and we have a clear path forward on AWS.”
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